The solution Staying at Industry Email List home has inspired consumers to use e-commerce more often for their purchases. If nothing changes in the current systems, the number of plastic food packaging will grow by 100 million pieces Industry Email List per year until 2023. Sustainable packaging is the future, because as a brand you comply with EU measures and of course also because it does not contribute to the further depletion of natural resources thanks to a circular design. Consumers are increasingly paying brands on this. So be part of the Industry Email List solution: the solution to plastic pollution and the solution to the upcoming challenges that every marketing department will face.
The coronavirus has also Industry Email List caused a shock wave in the retail sector. This applies in particular to retail chains with different local sales regions without an online sales channel, and to retailers with 'non-essential items'. During this second lockdown, social advertising is an important tool for reaching your target group. However, this requires Industry Email List a different strategy than before the crisis. The global pandemic is affecting consumer shopping behaviour. The target group is shopping online more than ever before. Particularly in Europe, many consumers made their first online purchases. In May 2020, 48 percent of all Industry Email List consumers worldwide made a purchase through social advertising.
As a result, the share of direct Industry Email List sales via social advertising increased in all retail sectors. So now is a good time to rethink your social advertising strategy. In times of crisis, retailers with multiple branches have to take into account widely varying circumstances. The right marketing message is now even more different than before. It is important to understand these changes and adapt the social advertising strategy Industry Email List accordingly. There are several points to keep in mind when setting up a campaign. 1. Keep Advertising Pausing all marketing efforts is not a good idea. Brands that opted for that strategy during the first Industry Email List corona peak were virtually invisible.